What Kind of Marketing Is Done?

Here are a few avenues we use to market your home, both online and off.  The most important however, is a proprietary online system that our company, OPTIMA | Advanced Marketing Solutions developed in conjunction with Varshaa Weblabs.  Click here to learn more.  Called ListingNiche MLS, No other agency can offer this level of service and ingenuity.

Multiple photos: Studies show that buyers are more likely to visit a home that includes multiple photos of the listing. Well-lit, wide-angled photos highlight your home's best features and important rooms.

Designated website: If you wish, we will develop a customized website for your home is an effective online marketing strategy. We have websites for many neighborhoods and addresses that prove to be effective.  Your Website can showcase your home with photos, virtual tours or videos, and details about the property and surrounding neighborhood.

Virtual tours: Video tours can be posted with or without a designated property website. Giving buyers an inside look at your property online can get them interested enough to schedule a showing.

Home search websites: More than 75 percent of buyers start their home search online. It’s important that your listing receives full exposure in the MLS and in search engine results. Posting your listing on Craigslist, Facebook, newspaper websites and elsewhere can also be effective in reaching potential buyers.  We will post on your behalf on these websites.

Remax.com: All RE/MAX listings (as well as listings from other companies) appear on remax.com, where millions of buyers browse for homes and see listings with multiple photos, property descriptions and other details.

Design Center: We have access to a proprietary design center that enables us to create professional marketing materials of your home for print and/or online exposure.

The RE/MAX network: Another advantage of choosing RE/MAX is direct access to a network of nearly 90,000 RE/MAX agents around the world, many of them working with motivated buyers.

The RE/MAX yard sign: The RE/MAX Balloon is among the most recognized logos across all industries, not just real estate. A RE/MAX yard sign in front of your house makes an immediate, positive connection with potential buyers who already know the brand.

This is a list of just a few of the things we offer.  Click here to learn more.

Get In Touch

Local Expert Updates

Greg Sheeler

Cell: 712.330.1573

Community Updates

Cutting Edge Lawn Service

Cutting Edge Lawn Service in Spirit Lake

Cutting Edge Lawn Service has been proudly serving the Iowa Great Lakes Area for many years. They take pride in their impeccable customer service, and maintain strong relationships with customers, just ask your neighbors! To them, your lawn is theirs, and they want to keep it looking its absolute best. Cutting Edge's rates are competitive on all of their services, and top notch service as well. They are fully trained lawn care specialists that give 100% every time.
Their services include: Lawn Mowing, Lawn Aeration,Trimming,Spring & Fall Clean Up, De-thatching, Hedge Trimming, Raking, Weed Control, Gutter Clean Out, Landscaping, and Power Washing.

Real Estate and MLS Homes For Sale in Spirit Lake

Old Soul Charm Photography

Old Soul Charm Photography in Spirit Lake

Old Soul Charm Photography has done a beautiful job taking timeless images of families, newborns, weddings, engagements and more. The owner, Heidi, is down to earth, and very personable, surely to put you at ease when you're getting your photos taken. She's amazing with kids, and manages to capture their personalities, even if they're not cooperating. She has a creative eye, and it really shows in her photography.

Real Estate and MLS Homes For Sale in Spirit Lake

Cheap vs high end quality. A buyer's perspective.

Cheap vs high end quality.  A buyer's perspective. in The

Here's the scenario. You are building a house or remodeling your house. Material costs are up. Labor costs are up. You ask yourself, where can I save a buck? Before answering this question, you must be careful, especially if your home is located in an area where other quality homes are built, whether on the lake, off the lake, or in higher valued developments such as golf course developments, etc. Growing up in construction and with a plethora of new construction and remodels under my belt, let me share with you some of the easy things that your future buyers will recognize when they are looking for quality.
1. One of the first things buyers of higher end homes will look for is to determine if the owner used hollow core doors. It's an immediate sign that the seller was looking for ways to save money (where else then did they cut back that I can't see???)
2. The second most obvious is the counter tops. Did the sellers spend for a quality granite, quartz, or other hard surface, or was formica used?
3. The third item that might stick out is the cabinetry. Do the drawers have dovetail construction with hardwoods? Did they use "soft close" drawers? Are there pull outs for the pots and pans?
4. Flooring is an easy one also. Was laminate used, or is it engineered or hardwoods? Does the carpet convey a quality feel and plushness? Is there a nice thick pad underneath the carpet?
5. Though there are many other items to look at, cheap vs quality lighting and plumbing fixtures are probably the next major focus.

There is nothing wrong with with using lower cost materials, especially when trying to keep a project within budget, especially when trying to build more house for less money. Just be aware that most buyers looking to spend in excess of $300k for off lake homes and $500+ for East Lake chain homes, and $1M+ for West and Big Spirit will expect the very best materials and finishes.

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